The annual Bike to UT Day is a day to celebrate cycling on UT campus. Parking and Transportation Services provide free breakfast, raffles and giveaways, and invite other bike related organizations to come out and speak to students. For this Bike to UT Day, I designed a logo that is consisted of a bike handle and a seat which also resembles the letters "U" and "T". A bright color palette and geometric elements also work along with this logo to make various advertising and signage consistent. I also made illustrations of a squirrel on a bike, a cat with a bike helmet, and a colorful bike to turn into fun giveaway stickers.
